PROCESS — FOUR PHASES, NO SURPRISES

Thirty days from kickoff to a site that actually pays rent.

Click a phase to lock it open. Every project follows this shape. The only thing that changes is how loud we have to argue with you in phase two.

STEP 01

Discovery & Audit

We pull your analytics, crawl your site, and talk to your team until we find the three things actually breaking. Honest answers, even when they hurt our pitch.

WEEK 1
STEP 02

Architecture & Wireframe

We map URLs, search intent, and information architecture. You see wireframes, not pretty mockups. Expect us to push back on bad ideas before they cost you money.

WEEK 2
STEP 03

Build & Optimize

We code. Daily commits, a live preview link, and a demo call every Friday. We profile every page until it loads faster than you can blink and doesn't jump around while it loads.

WEEK 3–4
STEP 04

Rank & Iterate

We launch. Then we measure for ten months. Content, schema, internal links, speed regressions, the works. The traffic graph climbs or we eat month eleven.

MONTH 2+